It’s occurring once more.
This week Nvidia’s new GeForce RTX 5070 Ti went on sale, and as we lined the launch reside I had a front-row seat to the morality play that may be a trendy Nvidia GPU launch.
Whereas the scenario does not really feel as dire because it did again when the Nvidia GeForce RTX 4000 playing cards went on sale in 2022, and even when Nvidia’s 30-series playing cards launched in 2020, it nonetheless appears like an actual dangerous time to be searching for a brand new graphics card.
Scalpers are serving to to make pretty priced 5070 Ti GPUs arduous to seek out proper now, but it surely’s a breeze in comparison with discovering an RTX 5090 card for the $1,999 value that Nvidia recommends.
I’ve seen 5090s going for as a lot as $4,500 on eBay, and hey, you probably have a spare 5 grand sitting round burning a gap in your pocket—godspeed. The remainder of us can wait till inventory evens out and costs cool down.
However what scares me is that some folks will get fleeced whereas costs are so unstable. I’ve fielded questions from readers and associates for weeks about why these playing cards are so costly and whether or not they’re value shopping for, so I am nervous that some folks will really feel compelled to waste money and time attempting to find the most effective shiny new GPU to place of their rig.
I really feel that manner as a result of as soon as upon a time, I felt the identical. I bear in mind getting so irritated again in 2020 when it appeared like Nvidia, Bitcoin miners and the pandemic itself have been conspiring to maintain the most recent and best Nvidia playing cards extremely scarce.

However I discovered from that have, and I believe the state of PC gaming is so good proper now that the majority of us actually do not want the ability of those new 50-series playing cards in any respect.
Not way back I used to be gaming on the RTX 4070 Tremendous in our Acer Predator Orion 5000 overview unit, and the distinction between enjoying Cyberpunk 2077 on that rig vs. my Xbox Sequence X is very large. Whereas I would not thoughts a smidge extra energy so I did not need to depend on DLSS as a lot, I believe I might be very blissful simply gaming on a 4070 for the subsequent 5 years.
So in the event you’re feeling careworn about shopping for a brand new Nvidia card this 12 months, let me reassure you which you can breathe simple: you do not want a 5090 to play the greatest PC video games at good framerates and have a good time. Heck, I do not even suppose you want a 50-series card this 12 months if you do not need one. This is why.
Extra money and energy =/= extra enjoyable

Put merely, I believe you may take pleasure in large financial savings and enhancements in your psychological well being by decreasing your expectations under the 5090. The truth is, I might go as far as to say the decrease you may go, the happier you may be.
I say that as a result of the Nvidia GeForce RTX 5090 has an MSRP of $1,999 and requires a large 1000W energy provide, however the value and energy demand drops precipitously as you progress additional down the RTX 50-series energy rating.
I believe anybody with their eyes on a 5090 and fewer than 5 figures to blow on a brand new PC ought to shoot for an RTX 5070 Ti as an alternative
The 5080 is $999 and requires 850W, for instance, whereas the 5070 Ti has a $749 MSRP and requires a 750W PSU.
So instantly, I believe anybody with their eyes on a 5090 and fewer than 5 figures to blow on a brand new PC ought to shoot for an RTX 5070 Ti as an alternative. The ability of the 5090 is unimaginable, however it may be wasted in the event you do not pair it with an equally matched (and equally dear) CPU, motherboard, monitor and energy provide.
Plus, I am unable to bear in mind a time PC video games and PC sport ports have been higher optimized than they’re as we speak. Whereas there are nonetheless loads of video games that run like rubbish on PC (partially as a result of devs need to account for hundreds of doable PC {hardware} configurations), Steam variations of main releases and ports of massive console video games are likely to run fairly properly in my expertise.
And because the present consoles are actually practically 5 years previous, even the most recent and best sport releases of the subsequent few years are in all probability going to run properly on a moderately-specced gaming PC.
So I truly suppose that in the event you’re constructing a gaming PC this 12 months and you are not excited in regards to the prospect of spending $1,000 or extra on a graphics card, going attempting to find an awesome deal on an previous RTX 4070 Tremendous (which at the moment retails for about $649) would not be the worst concept.
Simply be sure that in the event you’re shopping for a used GPU you confirm it was by no means used for crypto mining, as a result of that type of work actually takes a toll on the {hardware}.
DLSS 4 is the actual hero anyway

Lastly, I wish to rapidly remind you that paying for uncooked muscle on an Nvidia graphics card is much less vital than ever because of the corporate’s personal DLSS (Deep Studying Tremendous Sampling) upscaling know-how.
General I’ve come to like DLSS as a result of in some video games it actually does make the distinction between a playable and depressing framerate.
Whereas it did not begin out wonderful, DLSS has improved by leaps and bounds through the years and is now one thing I at the very least check out in each sport that helps it. I’ve positively had combined outcomes and a few occasional graphical points, however general I’ve come to like DLSS as a result of in some video games it actually does make the distinction between a playable and depressing framerate.
Extra importantly, it may allow you to try among the superior options of Nvidia GPUs with out taking severe framerate hits.
I performed a good chunk of Cyberpunk 2077 on Xbox, for instance, however as soon as I used to be capable of play it on PC with DLSS and path tracing enabled at 4K with a gentle 60 FPS I may by no means return to console.
Even small added particulars like the best way the sport shows convincing road reflections on the glass window of a cop automobile because it rolls previous, for instance, really feel mind-blowing.
I had that have final week on an RTX 4070 Tremendous gaming PC from 2024, and you could possibly purchase your complete PC proper now for lower than one new RTX 5090 ($1,799 vs. $1,999).
And whereas Nvidia claims the 40-series playing cards won’t ever be capable to assist the Multi-Body Technology characteristic that permits the RTX 5070 to hit greater framerates in Marvel Rivals than the RTX 4090, I do not suppose you want it to have a superb time.
The truth is, I’ve already seen experiences that some enterprising customers have managed to get a model of Multi-Body Technology engaged on 40-series Nvidia playing cards. Since Nvidia itself has mentioned that every one DLSS 4 options save Multi-Body Technology are coming to the 40-series playing cards, it is not arduous to think about these options may run simply as properly on a 4070 or 4090.
Backside line

When you’ve made it this far I hope you recognize I am not making an attempt to take any of the enjoyable or the fun out of constructing a blazing-fast gaming PC in 2025. In case you have your eyes mounted on shopping for an RTX 5090, vaya con Dios.
However in the event you’re feeling even a touch of the previous worry and frustration that we went by means of in the previous couple of Nvidia card launches, I hope this brings you some consolation.
I am unable to bear in mind a time when Nvidia was using greater available in the market, however numerous that has to do with the best way the corporate has doubled down on AI in the previous couple of years. When you do not care about that stuff, I believe the enterprise of enjoying video games on Nvidia graphics playing cards has by no means been higher.
So in the event you’re on the fence about shopping for an RTX 5090, take it from somebody who’s fortunate sufficient to get to check all these items without cost: it is nice, but it surely’s not all the pieces, and I’ve a great deal of enjoyable enjoying the greatest Steam video games on PCs which might be two or three years previous on a regular basis.
For my cash an RTX 5070 Ti looks as if a a lot smarter funding, and admittedly I guess you may get by with a superb 40-series card for years to come back.